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USF Trustee and Alumnus Jordan Zimmerman Biography

Jordan Zimmerman is Founder, Chairman and Architect of the Zimmerman Advertising empire, now the 14th largest advertising agency in the world with published billings in excess of $3 billion.

Jordan Zimmerman founded his company in 1984 working tirelessly, personifying an insane commitment to be the best. Jordan trademarked his own term, “Brandtailing®,” a maverick combination of long-term brand building and short-term sales boosting that delivers measurable results and this methodology became well known throughout the advertising industry and the hallmark of Jordan Zimmerman’s success.


USF Trustee Jordan Zimmerman

Jordan Zimmerman is known as “Advertising’s Bad Boy” and his list of winning clients is a “who’s who” of the retail world. His is the firm that is behind such great brands as A.C. Moore, ADT, Atlantis, AutoNation, Ashley Furniture, Boston Market, Carfax, CBS, Consolidated Credit, Dish Network, Dunkin Donuts, Extended Stay America, Firehouse Subs, five Below, The Florida Panthers, hhgregg, Kanes, Lane Bryant, Lennar, Logan’s Roadhouse, Lucky Brand, Michaels, Office Depot, Papa Johns, Party City, Pep Boys, Nissan, Saks Fifth Avenue, Tire Kingdom, Toys-R-Us, White Castle and many more. The list is long and impressive, and ever growing.

Jordan is highly respected within the advertising world and often asked to address groups and participate in panel discussions across the country. In May 2013, Jordan delivered the Mirren New Business Conference keynote speech, opening the two-day marketing and advertising industry meeting in New York City.

Jordan was featured in South Florida CEO Magazine, where he made the list of the “One Hundred Most Powerful People in South Florida.” Jordan was also featured as the October 2014 cover story for South Florida Business and Wealth magazine. He received the 2013 FAU Business Leader of the Year Award and had the distinguished honor of being named the Ernst & Young Entrepreneur Of The Year®, receiving the 2012 Award for the Corporate Innovator Category. That same year, Jordan received the Greater Fort Lauderdale Alliance CEO Council Economic Development Leadership Award.

His alma mater, USF, named him USF Entrepreneur of the Year in 1991. In 2007, he was honored with the University of South Florida Distinguished Alumnus Award. Further, in 2013, Jordan was named one of USF’s Fast 56, the 56 fastest growing “Bull owned” or “Bull run” businesses in Florida.

In 2004, Jordan was one of ten people selected to receive the South Florida Business Journal’s Diamond Award. In 2006, he received the Florence Fuller Child Development Center’s “Biggest Heart” Award. Other honors include the prestigious 2008 Entrepreneur Hall of Fame Award from the H. Wayne Huizenga School of Business and Entrepreneurship, Nova Southeastern University, and the 2008 University of South Florida’s Kappa Tau Alpha Hall of Fame Award recognizing outstanding leadership in the field of mass communication and journalism in the State of Florida.

Jordan believes strongly in giving back to the greater community. While his support is wide-ranging, Jordan’s own philanthropic passion centers upon education and children. He is a recipient of the Horatio Alger Award and will be inducted into membership in the Association in April of 2015. Through The Jordan Zimmerman Family Foundation, he generously supports the University of South Florida and its unrivaled Zimmerman Advertising Program (ZAP), a specialized program that he founded and continues to support. The curriculum is wide ranging and advertising appropriate as ZAP is housed in The Zimmerman School of Advertising and Mass Communications at the University. He has the distinguished honor of having been appointed by former Governor Charlie Crist to serve on the USF Board of Trustees. Recently he was appointed by Governor Rick Scott to serve another term as a USF Trustee. In his local community Jordan serves as a Trustee for Pine Crest School where he built the Zimmerman Family Athletic Complex.

Jordan is a Golden Circle Member of the National MS Society. He is also involved with the Cleveland Clinic Florida Campaign, Make-A-Wish Foundation, Jack & Jill Children’s Center, Take Stock in Children, American Cancer Society, Boca Raton Regional Hospital, Kids In Distress, Pine Crest School, Congregation B’nai Israel, The Florida Council of 100, Museum of Discovery & Science, The Greater Fort Lauderdale Alliance, Boys & Girls Clubs of Broward County, Junior Achievement of South Florida, Joe DiMaggio Children’s Hospital, Florida Council on Economic Education, Nova Southeastern University, Florida Atlantic University, St. Baldrick’s Foundation and the United Way of Palm Beach County.

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